Summary
About the Role
Provide MarTech support to Novartis internal customers (CPOs, Regional marketing and sales teams) on various high complexity Marketing technology programs and products. Explore, evaluate, co-create, and implement Digital innovation solutions in in Marketing Automation domain. Facilitate data enabled decision making for Novartis internal customers by providing and communicating platform specific needs including functional implications of platform design and operations.
Location: Hyderabad #Hybrid
Key Responsibilities:
- Leverage MarTech platforms (like SFDC, SFMC) to enable business outcomes, maximizing efficient use of existing platform infrastructure and shape product design.
- Partner with business leaders to identify, analyze, and solve key challenges, leveraging your expertise to advise on strategic objectives and product roadmap.
- Deliver insights that drive MarTech Product teams' decisions on strategy and product development.
- Design and implement measurement framework that track key metrics and performance trends, and provide actionable insights to product leadership.
- Translate data insights into actions and recommendations that will drive product adoption, customer satisfaction, and investment decisions.
- Understand the marketing technology ecosystem, gain clarity on data flow, and perform data discovery with countries to activate MarTech products effectively.
- Storytelling through data: Converge multiple data sets and drive insights based on business questions.
- Create visualizations, presentations, and executive summaries that communicate findings to internal stakeholders and executives.
- Continuously evaluate MarTech platforms for their evolution of Analytical solutions including AI modules and evaluate its usability and impact for the organization.
- Support MarTech business in building practice by involving in various initiatives like knowledge sharing, on-boarding, and training support, support team lead in all business-related tasks / activities, building process documentation and knowledge repositories.
Essential Requirements
- BTech / Masters in Technology, or MBA
- Overall 3-4+ years of experience, with 1-2+ years in CRM Technology Development / Operations / Product Development with a leading Pharma / Technology provider
- Hands-on experience in any one of MarTech Platforms with Basic Certifications (VEEVA, SFDC, SFMC, Social)
- Understanding complexity of integrated working in a matrix and geographically dispersed environment
Desired Requirements
- Familiarity with process set-up, quality critical metrics and operational issues / management
- Experience in delivering solutions for commercial effectiveness across multiple geographies or large markets.
- Understanding of Data platforms and its interface with MarTech platforms including future evolutions in Data landscapes.
- Good understanding of pharmaceutical commercial data landscape and commercial processes.
Soft Skills:
- Joint Value Creation: Ability to collaborate effectively to create value for all stakeholders.
- Results-oriented team player who contributes positively to team success.
- Exhibit organizational agility, creativity, strategic & strong analytical thinking.
- Excellent presentation, communication, and storyboarding skills
- Ability to operate effectively in an international matrix environment.
- Strong stakeholder management skills
Why Consider Novartis?
Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture
You’ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards
Commitment to Diversity and Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve. Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
